Campaign Monitor
Design-focused email marketing with polished templates, a simple drag-and-drop builder, automation, and segmentation.
Overview
Campaign Monitor is a design-focused email marketing tool built around a drag-and-drop builder and prebuilt templates, aimed at teams that want polished campaigns without hand-coding. Pricing is contact-based and starts at $11/month on the Lite plan for 500 contacts; there is no permanent free plan, only a trial.
Beyond template-driven sends, the platform covers automation workflows, advanced segmentation, A/B testing, signup forms and popups, landing pages, and AI content assistance. It also handles transactional email, offers a native Shopify ecommerce integration, exposes a REST API (v3.3) plus other native integrations, and supports SMS marketing - though SMS is limited to contracted customers in the US, Canada, Australia, and the UK.
Campaign Monitor is part of Marigold and headquartered in Nashville, TN.
Best for
- Marketers who want polished, on-brand emails fast via a drag-and-drop builder and prebuilt templates.
- Teams running lifecycle campaigns that need automation workflows, advanced segmentation, and A/B testing.
- Shopify merchants who want native ecommerce integration alongside their email program.
- Teams that need to capture leads and convert with signup forms, popups, and landing pages.
- Developers who want to send transactional email and build on a public REST API (v3.3).
Less ideal for
- Buyers who want to start for free - there is no permanent free plan, only a trial, with paid plans beginning at $11/month.
- Teams expecting a built-in CRM, which Campaign Monitor does not offer.
- Businesses needing SMS marketing outside the US, Canada, Australia, or the UK, or that aren't contracted customers - SMS is gated to those regions and contracts.
Pricing
Campaigns & content
Automation & audience
Channels & deliverability
Platform & integrations
Compare Campaign Monitor
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