Constant Contact
Established email marketing for small businesses and nonprofits — large template library, automations, and hands-on support.
Overview
Constant Contact is an email marketing platform aimed at small businesses and nonprofits. Campaigns are built with a drag-and-drop editor and a library of hundreds of prebuilt templates, with an AI copy generator and AI campaign builder to speed up content creation.
Beyond one-off sends, it offers automation workflows, contact and engagement segmentation, and web signup forms and pop-ups for list growth. Pricing is based on contact count. Reach extends past email to SMS marketing and ecommerce features such as product blocks and store selling.
It connects to outside tools through an integrations marketplace covering Google, Microsoft, Facebook, Shopify and more, plus a public v3 REST API for custom work. Several capabilities, including automation and custom segments, are gated or scaled by plan tier.
Best for
- Small businesses and nonprofits that want a large template library and a drag-and-drop builder for designing email campaigns without HTML.
- Teams that want AI help writing campaigns, with an AI copy generator and AI campaign builder built in.
- Businesses growing a list and nurturing it with signup forms and pop-ups, automation workflows, and contact and engagement segmentation.
- Multichannel marketers who want SMS alongside email and ecommerce features like product blocks and store selling.
- Buyers who need to connect to tools like Google, Microsoft, Facebook and Shopify, or build custom integrations via a public v3 REST API.
Less ideal for
- Teams that want to try the product on a permanent free plan — there is no free tier.
- Businesses that want sales contact management in the same product, since there is no built-in CRM; the sales CRM is a separate product.
- Developers needing transactional email such as receipts or password resets, which is not offered.
- Buyers on the lowest tiers who need full automation and custom segmentation, as those are gated or scaled by plan.
Pricing
Campaigns & content
Automation & audience
Channels & deliverability
Platform & integrations
Compare Constant Contact
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