Privacy policy
We built DecisionWire to be useful while respecting your privacy. We don't set tracking cookies, we don't sell your data, and we collect only what we need to keep the site working and our research honest. This page says exactly what that means.
The short version
- Our analytics are cookieless — no cookies, no cross-site tracking, no advertising profiles.
- When you click a link out to a vendor, we log the click to measure what's useful — never your raw IP address (only a salted one-way hash, to catch bots and duplicates), and never for advertising.
- We never sell or rent your data, and we don't share it for advertising.
What we collect
Site analytics. We use a privacy-focused, cookieless analytics service to understand aggregate traffic — which pages are read, roughly where visitors come from, and overall trends. It does not use cookies, does not collect personal data, and cannot follow you across other websites.
Outbound-link clicks. When you click a link to visit a vendor, the request passes through
our redirector (/go/…) and we record the click so we can measure
which comparisons help people decide and keep our affiliate reporting honest. For each click we store: which vendor and page it came from,
the referring site, your browser's user-agent string, a coarse country (e.g. "US"), and a salted,
one-way hash of your IP address used only to spot bots and duplicate clicks. We do not
store your raw IP address, and we set no cookie to do any of this.
Anything you send us. If you contact us or sign up for updates, we keep what you provide (such as your message or email address) to respond and, if you've asked, to send what you signed up for. Nothing more.
What we don't do
We don't set advertising or tracking cookies, build cross-site profiles, run third-party ad networks, or sell, rent, or trade your personal information. We don't use your data to influence what we publish — our facts, scores, and rankings are independent of both vendors and visitors (see our affiliate disclosure).
DecisionWire does not use tracking or advertising cookies. Our analytics are cookieless, and the outbound-click redirector sets none. If we ever use a strictly necessary cookie to make the site function, it will be just that — necessary — and never used to track you across sites. Because we don't set tracking cookies, there's no consent banner to click through.
Who processes data for us
We keep our stack small and rely on a few infrastructure providers that process data on our behalf, under their own terms:
- Cloudflare — hosting, content delivery, and the edge that runs our redirector.
- Neon — the database where our content and the click log live.
- Plausible — cookieless, aggregate traffic measurement only.
Links to vendor sites
Our pages link out to the vendors we cover. Once you land on a vendor's own site, their privacy practices — not ours — apply, and we have no control over what they collect. Some of those links are affiliate links; see the affiliate disclosure for how that works.
How long we keep it
We keep click-log records for as long as they're useful for attribution and fraud prevention, and aggregate analytics for trend reporting. Because outbound clicks are stored against a one-way IP hash rather than your IP, those records aren't tied back to you as an individual.
Your rights
Depending on where you live (for example under the GDPR or CCPA), you may have the right to access, correct, or delete personal information we hold about you, or to object to certain processing. Because we deliberately collect so little — and store outbound clicks against a one-way hash rather than an identifier — there is usually little to act on, but we'll honor valid requests. Contact us and we'll help.
Changes & contact
If this policy changes materially, we'll update the effective date above and note significant changes. For any privacy question or request, reach us through the contact link in the footer.