AWeber
Long-running email marketing for small businesses and creators — autoresponders, drag-and-drop builder, templates, forms, and landing pages.
Overview
AWeber is an email marketing platform aimed at small businesses and creators, run from Doylestown, PA, by a team of roughly 125. It covers the core toolkit: autoresponders and automation workflows, a drag-and-drop builder with prebuilt templates, signup forms and popups, and landing pages.
Plans are priced by contact count, starting at $15/month for the Lite tier at 500 subscribers; there is no permanent free plan, only a trial. Several capabilities are tiered, with the entry Lite plan capped (3 automations, 3 landing pages, 1 custom segment) and split testing, AI writing tools, and in-app selling reserved for the Plus tier and above.
Beyond the building tools, AWeber connects outward through hundreds of native integrations, native Shopify, WooCommerce, and Etsy ecommerce hooks, and a public REST API with webhooks. It does not include a built-in CRM, SMS marketing, or transactional email.
Best for
- Small businesses and creators who want autoresponders, automation, and a drag-and-drop builder with templates in one place.
- Sellers on Shopify, WooCommerce, or Etsy who want native ecommerce hooks and a tool that integrates broadly via hundreds of native connectors and a public REST API.
- Businesses building their list with signup forms, popups, and landing pages alongside their email program.
Less ideal for
- Buyers wanting a permanent free plan — AWeber offers only a trial, with paid plans starting at $15/month.
- Teams that need a built-in CRM, SMS marketing, or transactional email — none are offered.
- Cost-conscious buyers on the entry Lite plan, where split testing, AI writing tools, and in-app selling are unavailable and automations, landing pages, and segments are capped — these unlock only on Plus and above.
Pricing
Campaigns & content
Automation & audience
Channels & deliverability
Platform & integrations
Compare AWeber
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