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Methodology
CRM · Comparison

Capsule CRM vs. Freshsales

Last verified 27 days ago · 20 sources · Updated automatically

Capsule CRM and Freshsales compared across Company facts, Pricing, Sales & pipeline, Automation & intelligence, Privacy & compliance and Platform & integrations — every fact sourced and re-verified from each vendor's public material.

Capsule CRM logo

Capsule CRM

Simple, affordable CRM for small businesses to manage relationships and sales pipelines.

Founded2009
HQ Manchester, United Kingdom
Visit Capsule CRM Full profile
Freshsales logo

Freshsales

AI-powered sales CRM from Freshworks with a built-in phone, email, and lead scoring.

Founded2010
HQ San Mateo, CA
Visit Freshsales Full profile
Attribute
Capsule CRM logo Capsule CRM
Freshsales logo Freshsales

Company facts

Headquarters
Manchester, United Kingdom
San Mateo, CA
Employees
—
4.6k

Pricing

Starting Price (per user / month, USD)
$18/user/mo Starter plan, billed annually
$9/user/mo Growth plan, billed annually (per user/mo)
Offers Free Tier
Free plan: up to 2 users, 250 contacts, 1 pipeline
Free plan for up to 3 users
Free Trial Length (Days)
14 days 14-day trial of paid plans, no card required
21 days 21-day free trial, no credit card required
Free Plan User Limit
2 users Free plan capped at 2 users (250 contacts)
3 users Free plan includes up to 3 users

Sales & pipeline

Custom Pipelines
Multiple sales pipelines (Growth plan and up)
Yes
Email Sync & Tracking
No
Yes
Built-In Calling
No
Built-in cloud phone (click-to-call, call logs & recordings)
Meeting Scheduler
No
No
Quotes & Documents
No
Built-in CPQ — quotes, proposals & documents

Automation & intelligence

Workflow Automation
Workflow Automations (Growth plan and up)
Yes
Lead Scoring
No
Freddy AI contact scoring
Built-In AI Assistant
Native AI: summaries, email assist, enrichment, meeting prep (paid plans)
Freddy AI (scoring, deal insights, writing assist)
Custom Reports & Dashboards
Advanced Sales Reporting + Reporting Dashboards (Growth plan and up)
Yes

Privacy & compliance

GDPR Compliant
GDPR-compliant; DPA available
Yes
SOC 2 Attestation
No
SOC 2 Type II
Data Residency Options
Hosted on AWS in the US; no region choice
Choose data region at signup: US, EU/EEA, India, Australia, UAE

Platform & integrations

Public API
Documented public REST API
Documented REST API
App Marketplace
App Marketplace / integrations directory (60+ integrations)
Freshworks Marketplace (hundreds of apps)
Native Mobile App
Native iOS and Android apps
Native iOS and Android apps

The verdict

Capsule CRM logo Capsule CRM
Best for a simple contact-and-pipeline CRM

Capsule covers custom pipelines, workflow automation, an AI assistant, and custom reporting without the sales-engagement layer Freshsales adds. It omits email sync/tracking, built-in calling, quotes, and lead scoring, so it suits teams that want lean contact and deal tracking. Note the gaps: no SOC 2 attestation, US-only hosting, and a higher $18 start.

Full profile
Freshsales logo Freshsales
Best for built-in sales engagement and compliance

Freshsales bundles email sync/tracking, built-in calling, quotes/CPQ, and lead scoring that Capsule lacks, so reps work deals without bolt-ons. It starts lower at $9/user/mo vs $18, gives a 21-day trial and 3 free users, and adds SOC 2 Type II plus a choice of US, EU, India, Australia, or UAE data region Capsule cannot match.

Full profile

Sources · 20 verified references

capsulecrm.com ir.freshworks.com freshworks.com support.freshsales.io trust.freshworks.com crmsupport.freshworks.com + 2 more

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