CRM · Comparison

Close vs. Zoho CRM

Last verified 27 days ago · 21 sources · Updated automatically

Close and Zoho CRM compared across Company facts, Pricing, Sales & pipeline, Automation & intelligence, Privacy & compliance and Platform & integrations — every fact sourced and re-verified from each vendor's public material.

Close

CRM built for fast-growing inside-sales teams, with calling, SMS, and email built in.

Founded2013

HQ San Francisco, CA

Visit Close Full profile

Zoho CRM

Highly customizable CRM for sales teams, part of Zoho's broad business software suite.

Founded1996

HQ Chennai, India

Visit Zoho CRM Full profile

Attribute

Zoho CRM

Company facts

Headquarters

San Francisco, CA Remote-first company

Chennai, India Zoho Corporation headquarters

Employees

100 Approximately 100 team members (remote, worldwide)

17k Approximate employees, Zoho Corporation (2025)

Pricing

Starting Price (per user / month, USD)

$9/user/mo Solo plan, $9/user/mo billed annually ($19 month-to-month)

$14/user/mo Standard edition, billed annually ($20/user/mo billed monthly)

Offers Free Tier

Free edition for up to 3 users

Free Trial Length (Days)

14 days 14-day free trial, no credit card required

15 days 15-day free trial, no credit card required

Free Plan User Limit

0 users

3 users Free edition covers up to 3 users

Sales & pipeline

Custom Pipelines

Multiple/custom pipelines from the Essentials tier up

Multiple pipelines from Professional; stages editable

Email Sync & Tracking

Two-way email sync (Gmail/Outlook) plus open & click tracking

Two-way email integration + email insights/tracking from Standard

Built-In Calling

Native in-app calling; Power Dialer (Growth) and Predictive Dialer (Scale)

Built-in telephony (Zoho-provided, over Twilio) with click-to-call inside CRM

Meeting Scheduler

Calendar Booking (appointment scheduling) available from Free edition

Quotes & Documents

Native Quotes/Sales Orders/Invoices (inventory/CPQ) from Professional

Automation & intelligence

Workflow Automation

Automated workflows/sequences from the Growth tier up

Workflow rules from Free (10 rules/module, 5 active); richer on paid tiers

Lead Scoring

Scoring rules from Standard

Built-In AI Assistant

Chloe, Close's native AI sales agent; AI credits included on every plan

Zia AI assistant (prediction, enrichment, email/assist)

Custom Reports & Dashboards

Custom reports/dashboards; advanced 'Explorer' custom graphs on Scale

Unlimited custom reports & dashboards from Professional (standard reports on lower tiers)

Privacy & compliance

GDPR Compliant

States GDPR compliance (Data Controller & Processor obligations)

Vendor states GDPR compliance; DPA available

SOC 2 Attestation

SOC 2 Type II certified

SOC 2 Type 2 (covers all cloud services incl. CRM)

Data Residency Options

Choice of data center region (US, EU, IN, AU, JP, etc.) selected at signup by country

Platform & integrations

Public API

Documented public REST API (API keys + OAuth 2.0)

Documented public REST API (V8), OAuth 2.0

App Marketplace

First-party integrations directory on close.com

Zoho Marketplace (first-party app/integrations directory)

Native Mobile App

Native iOS and Android apps published by Close

Native iOS and Android apps by Zoho Corporation

The verdict

Close

Best for outbound sales teams that live on the phone

Close pairs native in-app calling (Power and Predictive Dialers) with a built-in AI assistant on every plan and a lower $9/user entry price. It is the leaner pick for high-volume calling teams that don't need quoting or lead scoring, both of which it lacks against Zoho.

Full profile

Zoho CRM

Best for broader feature coverage and a free start

Zoho CRM offers a free edition for up to 3 users and adds meeting scheduling, native quotes/invoices, and lead scoring that Close omits. Data-residency region choice further suits teams with location requirements. Trade-off: the paid plan starts higher at $14/user.

Full profile

Sources · 21 verified references

close.com en.wikipedia.org zoho.com help.zoho.com help.close.com developer.close.com + 1 more

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