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Methodology
CRM · Comparison

Capsule CRM vs. Close

Last verified 27 days ago · 22 sources · Updated automatically

Capsule CRM and Close compared across Company facts, Pricing, Sales & pipeline, Automation & intelligence, Privacy & compliance and Platform & integrations — every fact sourced and re-verified from each vendor's public material.

Capsule CRM logo

Capsule CRM

Simple, affordable CRM for small businesses to manage relationships and sales pipelines.

Founded2009
HQ Manchester, United Kingdom
Visit Capsule CRM Full profile
Close logo

Close

CRM built for fast-growing inside-sales teams, with calling, SMS, and email built in.

Founded2013
HQ San Francisco, CA
Visit Close Full profile
Attribute
Capsule CRM logo Capsule CRM
Close logo Close

Company facts

Headquarters
Manchester, United Kingdom
San Francisco, CA Remote-first company
Employees
—
100 Approximately 100 team members (remote, worldwide)

Pricing

Starting Price (per user / month, USD)
$18/user/mo Starter plan, billed annually
$9/user/mo Solo plan, $9/user/mo billed annually ($19 month-to-month)
Offers Free Tier
Free plan: up to 2 users, 250 contacts, 1 pipeline
No
Free Trial Length (Days)
14 days 14-day trial of paid plans, no card required
14 days 14-day free trial, no credit card required
Free Plan User Limit
2 users Free plan capped at 2 users (250 contacts)
0 users

Sales & pipeline

Custom Pipelines
Multiple sales pipelines (Growth plan and up)
Multiple/custom pipelines from the Essentials tier up
Email Sync & Tracking
No
Two-way email sync (Gmail/Outlook) plus open & click tracking
Built-In Calling
No
Native in-app calling; Power Dialer (Growth) and Predictive Dialer (Scale)
Meeting Scheduler
No
No
Quotes & Documents
No
No

Automation & intelligence

Workflow Automation
Workflow Automations (Growth plan and up)
Automated workflows/sequences from the Growth tier up
Lead Scoring
No
No
Built-In AI Assistant
Native AI: summaries, email assist, enrichment, meeting prep (paid plans)
Chloe, Close's native AI sales agent; AI credits included on every plan
Custom Reports & Dashboards
Advanced Sales Reporting + Reporting Dashboards (Growth plan and up)
Custom reports/dashboards; advanced 'Explorer' custom graphs on Scale

Privacy & compliance

GDPR Compliant
GDPR-compliant; DPA available
States GDPR compliance (Data Controller & Processor obligations)
SOC 2 Attestation
No
SOC 2 Type II certified
Data Residency Options
Hosted on AWS in the US; no region choice
No

Platform & integrations

Public API
Documented public REST API
Documented public REST API (API keys + OAuth 2.0)
App Marketplace
App Marketplace / integrations directory (60+ integrations)
First-party integrations directory on close.com
Native Mobile App
Native iOS and Android apps
Native iOS and Android apps published by Close

The verdict

Capsule CRM logo Capsule CRM
Best for tiny teams starting on a free plan

Capsule is the only one here with a free tier: up to 2 users and 250 contacts, 1 pipeline. Close offers no free plan, only a 14-day trial. Both run the same trial length and ship custom pipelines, workflow automation, a native AI assistant, and iOS/Android apps, so Capsule fits a small team that wants to start at zero cost before paying.

Full profile
Close logo Close
Best for outbound sales teams that email and call

Close adds built-in calling and two-way email sync with open/click tracking, both of which Capsule lacks. It starts lower at $9/user/mo vs $18 and is SOC 2 Type II certified, where Capsule is not. For a team running outbound from one tool and needing that attestation, Close covers more ground.

Full profile

Sources · 22 verified references

capsulecrm.com close.com help.close.com developer.capsulecrm.com developer.close.com apps.apple.com

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