ActiveCampaign vs. AWeber
ActiveCampaign and AWeber compared across Company facts, Pricing, Campaigns & content, Automation & audience, Channels & deliverability and Platform & integrations — every fact sourced and re-verified from each vendor's public material.
ActiveCampaign
Marketing automation and email with deep branching workflows, advanced segmentation, and a built-in CRM.
AWeber
Long-running email marketing for small businesses and creators — autoresponders, drag-and-drop builder, templates, forms, and landing pages.
Company facts
Pricing
Campaigns & content
Automation & audience
Channels & deliverability
Platform & integrations
The verdict
ActiveCampaign ActiveCampaign adds a built-in CRM, SMS marketing, and transactional email that AWeber lacks entirely. Its automation, segmentation, A/B testing, and AI content all ship without tier gating, and it lists 1,000+ native integrations versus AWeber's hundreds. At $15 it covers 1,000 contacts to AWeber's 500 subscribers.
Full profile AWeber AWeber matches ActiveCampaign on the email core: drag-and-drop builder, templates, signup forms, landing pages, and a public API. It skips the CRM, SMS, and transactional email, so buyers who want plain email marketing without those modules face a narrower, less complex product. Note its A/B testing, AI, and unlimited automation require the Plus tier, not entry Lite.
Full profileSources · 17 verified references
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