Web Analytics · Comparison
Clicky vs. Cloudflare Web Analytics
Clicky and Cloudflare Web Analytics compared across Company facts, Pricing, Analytics capabilities, Privacy & compliance, Data ownership & deployment and Platform & integrations — every fact sourced and re-verified from each vendor's public material.
Clicky
Real-time, privacy-friendly web analytics with per-visitor tracking and heatmaps.
Cloudflare Web Analytics
Free, privacy-first web analytics that tracks page views without cookies or fingerprinting.
Company facts
Headquarters
Portland, OR Clicky is a product of Roxr Software, Ltd, headquartered in Portland, Oregon.
San Francisco, CA
Employees
7 Roxr Software is a very small team; third-party sources estimate approximately 7 employees.
5.2k
Pricing
Starting Monthly Price (USD)
$9.99 Pro plan at $9.99/month is the entry paid tier.
—
Offers Free Tier
Perpetual free plan: 1 site, 3,000 daily pageviews (~90,000/month). Not a trial — it persists after the 21-day premium trial ends.
Cloudflare Web Analytics is entirely free — there are no paid tiers for this product.
Free Trial Length (Days)
21 days All new accounts get a 21-day free trial of the premium service with full features.
0 days
Entry Plan Pageview Limit (Monthly)
900k Pro plan allows 30,000 daily pageviews; Clicky's own docs convert this to ~900,000/month (30,000 × 30) as the soft monthly limit.
—
Entry Plan Website Limit
10 sites Pro entry plan covers up to 10 websites.
10 sites Soft limit of 10 sites per account (free product; raisable via Cloudflare support).
Analytics capabilities
Real-Time Dashboard
Clicky is built around real-time visitor logs — it shows every visitor and page view as they happen.
No live/current-visitors view; real-time dashboard updates are for paid zone analytics, not the free Web Analytics product.
Custom Event Tracking
Custom events supported via clicky_custom JS object and manual logging API. Both predefined and dynamic goals available.
Web Analytics tracks only pageviews/visits; custom event tracking requires the separate Zaraz product.
Goal / Conversion Tracking
Goals with conversion tracking available on Pro and above via predefined or dynamic goal system.
No goal or conversion rate reporting in Cloudflare Web Analytics.
Funnels
Funnel analysis supported for predefined goals on Pro plan and above.
No
Ecommerce / Revenue Tracking
Revenue tracking via goals: attach monetary values to predefined goal events and report revenue by source.
Revenue tracking is a Zaraz product feature, not part of Cloudflare Web Analytics.
Heatmaps
Click heatmaps included, filterable by visitor segment. Requires Pro Plus ($14.99/mo) or higher — not on entry Pro plan.
No
Privacy & compliance
Cookieless Tracking
Cookieless tracking is the default mode since a March 2022 privacy update — tracking is 100% cookie-free by default; no cookies are set unless the site operator explicitly enables them.
Cookieless by default — does not use cookies or localStorage to collect usage metrics.
Consent Banner Required
No cookie consent banner required when using default cookieless mode. Clicky is 'privacy-friendly out of the box.'
No cookie banner needed for Web Analytics alone; the tool sets no cookies and collects no personal identifiers.
GDPR Compliant
Clicky explicitly states GDPR compliance with anonymized-by-default tracking.
Cloudflare maintains a GDPR trust page and uses EU Standard Contractual Clauses for data transfers.
EU Data Residency
Clicky data is stored in the United States (Roxr, Portland OR). EU visitors' data is routed to a London VPS for performance but ultimately stored on US infrastructure.
Free Web Analytics product does not offer EU data residency; Data Localization Suite is a separate enterprise add-on.
Data ownership & deployment
Open Source
Clicky is a proprietary closed-source SaaS product.
Proprietary cloud product. Counterscale is a separate MIT-licensed community project, not Cloudflare Web Analytics.
License
proprietary Clicky is a closed-source proprietary SaaS product with no open-source edition.
proprietary
Self-Hostable
Clicky is a cloud-only SaaS with no self-hosting or on-premise deployment option.
No
Data Retention (Months)
48 mo Premium plans retain daily granularity data for 4 years (48 months); older data shifts to monthly-only view.
6 mo Free plan retains approximately 6 months of analytics history.
Unlimited Data Retention
Data retention is finite: 4-year (48-month) daily granularity for paid plans; no 'forever' retention claim.
No
Google Analytics Import
No official Google Analytics import. Clicky begins collecting from install date; no documented migration/import path exists.
No
Raw Data Export
Stats API supports full data export in JSON, XML, CSV, and PHP formats. Available on paid plans.
Web Analytics (RUM) data is queryable and pageable via the GraphQL Analytics API; no in-dashboard CSV button.
Platform & integrations
Has API
Documented Stats API available for programmatic data retrieval. Free accounts have limited access; Pro accounts unlock full 366-day range.
GraphQL Analytics API provides programmatic access to Web Analytics data.
Tracking Script Size (KB)
5.1 KB Measured compressed transfer size.
11.2 KB Measured compressed transfer size.
Official WordPress Plugin
The 'Clicky Analytics' WordPress.org plugin is published by third-party developer Alin Marcu (deconf), not by Clicky/Roxr.
No official Cloudflare-published WordPress plugin specifically for Web Analytics; community plugins exist.
Email Reports
Scheduled daily, weekly, or monthly email reports available in PDF, HTML, or plaintext formats. Pro plan and above.
Weekly email digest reports available via Cloudflare's Notifications system.
Public Dashboard Sharing
Viewing Clicky stats requires authentication. Sharing is done via sub-user accounts or a 'private link' — no unauthenticated public dashboard found.
No public or shareable-link dashboard; sharing requires granting Cloudflare account access.
The verdict
Clicky Best for real-time analytics and conversion tracking
Clicky carries the deeper toolkit: a real-time dashboard, custom events, goals and funnels, ecommerce revenue tracking, and heatmaps — none of which Cloudflare's product offers. It also keeps 48 months of history versus 6, and exports raw data as JSON/XML/CSV. The trade-off is cost: paid tiers start at $9.99/mo, with a capped free plan.
Full profile Cloudflare Web Analytics Best for free, cookieless pageview counting
Cloudflare Web Analytics is entirely free with no paid tiers, covering 10 sites for basic pageview and visit counts. It is cookieless and GDPR compliant with no consent banner. But it has no real-time view, custom events, goals, funnels, ecommerce tracking, or heatmaps, and retains only ~6 months of data versus Clicky's 48.
Full profileSources · 35 verified references
clicky.com sec.gov zoominfo.com cloudflare.com developers.cloudflare.com plausible.io + 4 more
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