Web Analytics · Comparison
Clicky vs. Statcounter
Clicky and Statcounter compared across Company facts, Pricing, Analytics capabilities, Privacy & compliance, Data ownership & deployment and Platform & integrations — every fact sourced and re-verified from each vendor's public material.
Clicky
Real-time, privacy-friendly web analytics with per-visitor tracking and heatmaps.
Statcounter
Simple real-time web analytics tracking visitor behaviour, traffic sources, and page performance.
Company facts
Headquarters
Portland, OR Clicky is a product of Roxr Software, Ltd, headquartered in Portland, Oregon.
Dublin, Ireland Headquartered at Guinness Enterprise Centre, Taylor's Lane, Dublin 8, Ireland.
Employees
7 Roxr Software is a very small team; third-party sources estimate approximately 7 employees.
8 Very small team; multiple sources indicate 7–10 employees as of 2024–2025.
Pricing
Starting Monthly Price (USD)
$9.99 Pro plan at $9.99/month is the entry paid tier.
$9 Premium plan starts at $9/month for 20,000 sessions/month.
Offers Free Tier
Perpetual free plan: 1 site, 3,000 daily pageviews (~90,000/month). Not a trial — it persists after the 21-day premium trial ends.
Basic plan is free forever with 5,000 sessions/month and 14 days data retention.
Free Trial Length (Days)
21 days All new accounts get a 21-day free trial of the premium service with full features.
30 days 30-day free trial on paid plans, no credit card required.
Entry Plan Pageview Limit (Monthly)
900k Pro plan allows 30,000 daily pageviews; Clicky's own docs convert this to ~900,000/month (30,000 × 30) as the soft monthly limit.
20k Entry Premium plan includes 20,000 sessions/month. Statcounter uses 'sessions' not pageviews.
Entry Plan Website Limit
10 sites Pro entry plan covers up to 10 websites.
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Analytics capabilities
Real-Time Dashboard
Clicky is built around real-time visitor logs — it shows every visitor and page view as they happen.
Live visitor feed and real-time visitor updates available on all plans including free Basic.
Custom Event Tracking
Custom events supported via clicky_custom JS object and manual logging API. Both predefined and dynamic goals available.
Statcounter does not support user-defined custom events. Goal tracking is URL/page-based only.
Goal / Conversion Tracking
Goals with conversion tracking available on Pro and above via predefined or dynamic goal system.
Supports URL-based conversion goal tracking; shows conversion rate from landing page to goal URL.
Funnels
Funnel analysis supported for predefined goals on Pro plan and above.
No multi-step funnel analysis feature found in Statcounter's product.
Ecommerce / Revenue Tracking
Revenue tracking via goals: attach monetary values to predefined goal events and report revenue by source.
No ecommerce or revenue tracking feature found; no monetary value attribution in any report.
Heatmaps
Click heatmaps included, filterable by visitor segment. Requires Pro Plus ($14.99/mo) or higher — not on entry Pro plan.
Interactive click heatmaps available on Premium Plus plan ($19/mo and above).
Privacy & compliance
Cookieless Tracking
Cookieless tracking is the default mode since a March 2022 privacy update — tracking is 100% cookie-free by default; no cookies are set unless the site operator explicitly enables them.
Statcounter sets a persistent analytics cookie ('is_unique') by default. No cookieless tracking mode available.
Consent Banner Required
No cookie consent banner required when using default cookieless mode. Clicky is 'privacy-friendly out of the box.'
Statcounter sets persistent analytics cookies; a consent banner is required for EU/ePrivacy compliance.
GDPR Compliant
Clicky explicitly states GDPR compliance with anonymized-by-default tracking.
Statcounter claims GDPR compatibility, arguing it is anonymous tracking and IP addresses are not personal data under its use.
EU Data Residency
Clicky data is stored in the United States (Roxr, Portland OR). EU visitors' data is routed to a London VPS for performance but ultimately stored on US infrastructure.
No first-party EU data-storage guarantee; company is Dublin-based but visitor data location is undocumented and infrastructure signals point to US providers (Cloudflare/Rackspace).
Data ownership & deployment
Open Source
Clicky is a proprietary closed-source SaaS product.
Statcounter is a proprietary closed-source SaaS product.
License
proprietary Clicky is a closed-source proprietary SaaS product with no open-source edition.
proprietary Closed-source SaaS with a proprietary license.
Self-Hostable
Clicky is a cloud-only SaaS with no self-hosting or on-premise deployment option.
Cloud-only SaaS; no self-hosting or on-premises option available.
Data Retention (Months)
48 mo Premium plans retain daily granularity data for 4 years (48 months); older data shifts to monthly-only view.
36 mo Entry Premium plan retains data for 3 years (36 months).
Unlimited Data Retention
Data retention is finite: 4-year (48-month) daily granularity for paid plans; no 'forever' retention claim.
Entry Premium plan has a 3-year (36-month) data retention limit; Premium Plus is 5 years.
Google Analytics Import
No official Google Analytics import. Clicky begins collecting from install date; no documented migration/import path exists.
No Google Analytics historical data import tool found.
Raw Data Export
Stats API supports full data export in JSON, XML, CSV, and PHP formats. Available on paid plans.
Only aggregated summary reports are exportable as CSV/Excel; raw visit-level data export is not available.
Platform & integrations
Has API
Documented Stats API available for programmatic data retrieval. Free accounts have limited access; Pro accounts unlock full 366-day range.
Statcounter API at api.statcounter.com allows programmatic access to analytics data; requires paid plan.
Tracking Script Size (KB)
5.1 KB Measured compressed transfer size.
17.2 KB Measured compressed transfer size.
Official WordPress Plugin
The 'Clicky Analytics' WordPress.org plugin is published by third-party developer Alin Marcu (deconf), not by Clicky/Roxr.
Official Statcounter plugin published on wordpress.org under the vendor's name.
Email Reports
Scheduled daily, weekly, or monthly email reports available in PDF, HTML, or plaintext formats. Pro plan and above.
Scheduled email reports available daily, weekly, or monthly with customizable stat selection.
Public Dashboard Sharing
Viewing Clicky stats requires authentication. Sharing is done via sub-user accounts or a 'private link' — no unauthenticated public dashboard found.
Stats can be made publicly viewable via a 'Public Stats' option; no login required to view.
The verdict
Clicky Best for privacy-friendly, deeper measurement
Clicky tracks cookie-free by default, so no consent banner is required, unlike Statcounter, which sets a persistent cookie and needs one. It also adds custom events, funnels, ecommerce revenue tracking, and full raw-data export (JSON/XML/CSV) that Statcounter lacks. Its entry plan covers 900k pageviews across 10 sites on a 5.1 KB script.
Full profile Statcounter Best for WordPress and public stat sharing
Statcounter ships an official WordPress.org plugin and can expose stats on a public, no-login page — both absent from Clicky. It edges Clicky on entry price ($9 vs $9.99) and gives a longer 30-day trial versus 21 days. Trade-offs: it sets a tracking cookie (banner required) and has no custom events, funnels, or raw-data export.
Full profileSources · 36 verified references
clicky.com statcounter.com zoominfo.com tracxn.com api.statcounter.com static.getclicky.com + 1 more
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