Best CRM for Small Business

8 CRM tools ranked for this use case — on sourced, continuously re-verified facts.

1

Freshsales

AI-powered sales CRM from Freshworks with a built-in phone, email, and lead scoring.

Starting Price (per user / month, USD): $9/user/mo Offers Free Tier: Free plan for up to 3 users

Full profile Visit Freshsales

2

Close

CRM built for fast-growing inside-sales teams, with calling, SMS, and email built in.

Starting Price (per user / month, USD): $9/user/mo Offers Free Tier: No

Full profile Visit Close

3

monday CRM

Customizable sales CRM built on monday.com's no-code Work OS.

Starting Price (per user / month, USD): $12/user/mo Offers Free Tier: 14-day free trial only; no perpetual free CRM plan

Full profile Visit monday CRM

4

Zoho CRM

Highly customizable CRM for sales teams, part of Zoho's broad business software suite.

Starting Price (per user / month, USD): $14/user/mo Offers Free Tier: Free edition for up to 3 users

Full profile Visit Zoho CRM

5

Pipedrive

Sales-first CRM that helps small teams manage their pipeline and close more deals.

Starting Price (per user / month, USD): $14/user/mo Offers Free Tier: 14-day free trial only, no perpetual free plan

Full profile Visit Pipedrive

6

HubSpot

AI-powered customer platform built around a free CRM, spanning marketing, sales, and service.

Starting Price (per user / month, USD): $15/user/mo Offers Free Tier: Free CRM, up to 2 users

Full profile Visit HubSpot

7

Capsule CRM

Simple, affordable CRM for small businesses to manage relationships and sales pipelines.

Starting Price (per user / month, USD): $18/user/mo Offers Free Tier: Free plan: up to 2 users, 250 contacts, 1 pipeline

Full profile Visit Capsule CRM

8

Copper

CRM that lives inside Google Workspace, designed for Gmail-centric teams.

Starting Price (per user / month, USD): $23/user/mo Offers Free Tier: No

Full profile Visit Copper

How this list is built. Every CRM tool here is ranked from verified, first-party facts — no unsourced opinions. Affiliate disclosure: we may earn a commission when you sign up through outbound links here, at no extra cost to you — commissions never influence our data or rankings. Full disclosure.